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"Federico Seneca (1891–1976). Segno e forma nella pubblicità" Chiasso | Perugia | Fano | Treviso

“His great drawings emerged suddenly, with authority, with power, with weight; intense, classical and chaste; amazing and persuasive just because classical, simple, and monumental because harmonious and balanced, because, though modern, far from the exaggeration and conceit of modernity, because neither brutally coercive nor screaming. And Seneca becomes a first actor of the streets.”

Fabio Bettazzoni, in “Catalogue of the exhibition FEDERICO SENECA”. Fano, 1998